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Email Marketing Specialist

Framingham, MA 01704

Post Date: 08/02/2018 Job ID: 6518 Industry: Digital Design, Digital Marketing


The Specialist of Email Operations – Weekly Promo
  • Responsible for production management and execution of select Weekly Promo email programs at Staples.
  • This requires managing multiple weekly campaigns in various stages of production on any given week. This is done via a suite of internal and external tools, which help us, proof and execute our email marketing campaigns.
  • This is a highly team driven position as you work with other marketing teams and with internal resources on the email marketing team and external resources to help execute your campaigns.


IMPORTANT: This is a 7 month contract, full time & onsite, with health, dental, vision and PTO benefit options. This contract has the potential for extension!

  • Responsible for the email production, QA and deployment of high quality, on-time and on-budget campaigns for select weekly promo email campaigns 
  • Submit and communicate all final campaign details to email vendor for setup 
  • Manage email setup process with vendor to ensure campaign launches flawlessly and on time 
  • Document issues/errors in Staples environment as well as on the vendor side in order to provide accuracy reporting and improve execution process 
  • Work with cross-functional teams to understand weekly promo strategy and ensure flawless execution 
  • Work with cross-functional teams to ensure all weekly promo details and final creative are delivered accurately and on time for submission to email vendor 
  • Manage all creative production proof rounds to ensure email best practices and timelines are adhered to 
  • QA for Customer Experience 
  • Execute end-to-end test and QA plans for emails, offers and landing pages and the pages they lead to with a clear objective of providing accurate and relevant information to the customers 
  • Ensure all marketing programs/campaigns/offers are translated through the customer lens, promote our value prop through institutional messaging, and ensure the best possible experience with email content, offers and landing pages 
  • Execute A/B tests on an ongoing basis to improve email performance 
  • Ensure emails render and function properly in top email clients used by our customers (desktop and mobile) 
  • Ensure each customer segment receives the correct version of the email based on whether they are a member of a specific program or not 
  • Independently identify process steps/rules/workflow that need improvement and inform appropriate teams


  • Bachelor’ s degree or work experience that demonstrates comparable abilities 
  • 1-2 years of experience in campaign management or generalist marketing
  • Hands-on experience executing marketing campaigns
  • Basic HTML skills
  • Experience working in email service provider platforms such as Responsys, Marketo, Eloqua etc.
  • Strong ability to effectively work cross functionally within a large organization and with external partners
  • Excellent oral and written communication skills
  • Strong organizational skills (ability to influence as well as collaborate) and detail orientation
  • Good understanding of email QA processes 
  • Interest in Enterprise Marketing and the strategy behind it
  • You work with humor even when under pressure
  • Continuously improve knowledge on email campaign best practices (functionality, cadence, deliverability, etc.) under guidance of Manager, Email Operations 



Monica Stone
Digital, Creative & Marketing Recruiter

I see my role as more of a coach than a Recruiter – how can I help you build a strong resume, hunt down your dream job, and excel wherever you go? I work to provide you with fun, easy ways to flesh out your resume and increase your confidence and capabilities. Let me take you under my wing so we can work together towards your goals.
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