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Marketing Specialist

New York, New York 10020

Post Date: 03/21/2018 Job ID: 5758 Industry: Advertising & Marketing

Marketing Specialist

Are you familiar with one of the world’ s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information?  Are you also a Marketing Specialist looking for an innovative and exciting opportunity in the Entertainment Industry? 

ektello is looking for a Marketing Specialist for one of our top multimedia clients in New York City. Our client boasts an impressive portfolio of news and entertainment television networks, world-renowned theme parks, a prominent motion picture company, and much more.

  • Client Specific RFPs and Brainstorms: partner with sales and Network Partnership teams to formulate marketable sales strategies that are customized to fit specific client objectives. Including working cross functionally with editorial/production teams to create compelling ideas and sales materials.
  • Execute sales campaigns: oversee post-sales process across broadcast, digital, events. This may include creating TV billboards, launching digital special reports, working through branded content programs, managing event details, and post campaign wrap-up reports. The Marketing Specialist will liaise with internal and external stakeholders to ensure program commitments and deadlines are met.
  • Sales Collateral: create marketing communications collateral for new/upcoming programs/products including broadcast, digital and social opportunities (one-sheets, mini decks, case studies, etc.).
  • Administrative responsibilities as needed including: budget reconciliation, sales materials management, network sales/marketing requests and sold sponsorship tracking. 

  • 3+ years’ experience at an agency, media company, sales organization.
  • Experience with the creation and presentation of Sales/Marketing materials to internal and external partners.
  • Execution and delivery of client deliverables.
  • Experience or strong interest in the financial markets, technology marketplace and corporate/B2B marketing.
  • Adept at working with MS Office Suite (Excel/PowerPoint/Word/Outlook).
  • Strong interpersonal skills with internal and external clients.
  • Excellent writing skills for internal and external communication.

Preferred Qualifications
  • Strong organizational skills – ability to manage multiple projects simultaneously.
  • Attention to detail, excellent comprehension.
  • Understanding of presentation development including format, design.
  • Experience working with brand advertising and marketing.
  • Familiarity with the development and execution of sponsorships and promotions.
  • Knowledge of media marketing, the sales process and media in general.
  • Thorough knowledge of Word, PowerPoint, Excel, Adobe Photoshop etc. and presentation proficiencies.
  • Experience with the creative development process with key stakeholders (sales, marketing, editorial).
  • Event planning familiarity/experience a plus.
  • Familiarity with the standard syndicated analytics tools (Nielsen, Ipsos Affluent Survey, Erdos & Morgan, Omniture, @Plan, comScore, etc.) and ability to derive insights from the data. 

Briana Lochiatto
Digital Recruiter

When I recruit, I focus on the multi-faceted nature of your job search through your abilities and your desires. I’m looking to uncover the intersection between your skillset and your values to zero in on both the company culture and the ideal position to help you thrive. Let me bring you the connections to finally find the perfect place for you.
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