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SEO Analyst

Framingham, MA 01704

Posted: 10/04/2018 Industry: Digital Marketing Job Number: 7019

Have you worked in retail or eCommerce and are ready for your next career move? Ever wanted to work for one of the top eCommerce retailers in the country?

ektello is hiring an SEO Analyst for our top retail and eCommerce industry client in Framingham, MA. Our client is a multinational corporation that provides merchandise and services to offices, schools, and more.

     
Responsibilities:
• Full site crawl and server log file analysis (Botify, DeepCrawl, Screaming Frog, Splunk) 
• Custom data extractions & processing (XPath, Excel Formulas, Regex, CSS Selector, SQL) 
• Data mining & analysis using Excel, Tableau, Screaming Frog & specialized tools 
• Analytics analysis & reporting (SiteCatalyst & Google Analytics) 
• Search Console & Webmaster Tools - error / opportunity monitoring, validating & reporting 
• Technical site audits and compliance monitoring 
• Backlink analysis and backlink maintenance 
• Creation of actionable detailed reporting 
• AdHoc analysis, UAT, QA, and opportunity-vetting 75% 


Innovation and Change 
• Create efficient data processing methods 
• Create data visualizations and innovative reporting 
• Help drive innovation and continuous improvement of organic search processes 
• Constant exploration of algorithm changes, industry best practices, and approaches 
• Work closely with agencies, analytics teams, and professional networks to stay informed of changes in the SEO landscape 
• This role requires cross-team communication and collaboration 10% 

Internal & External Customers / Suppliers as well as Third Parties 
• Interact with cross-organizational teams 
• Interact with / manage role-specific vendors 
• Be the SEO data analysis subject matter expert 15% 

KPIs– Key Performance Indicators 
• Identification of on and off-site issues related to; SEO compliance (crawl-ability, index-ability, best practices & data expectations) & crawl data (internal, external & bot related) 
• Timely, accurate and effective reporting of; opportunities and performance 

Qualifications:
• Bachelor Degree or Equivalent Experience 
• 5+ Years SEO, Analytics & Data Analysis Experience 
• Proficiency with Omniture Site Catalyst, Google Analytics, advanced Excel formulas / Arrays, Screaming Frog, data extractions, log file analysis, major crawling tools, popular rank tracking / crawling SaaS platforms, bot management rules, CDNs, and enterprise level e-Commerce platforms 
• Experience with Tableau, MS Word, PowerPoint, Excel, Outlook, Access, MySQL, Adobe Data Warehouse 
• An intermediate understanding of HTML, CSS, JS, and AJAX 

 

#INDStd 7019

Monica Stone
Digital, Creative & Marketing Recruiter

I see my role as more of a coach than a Recruiter – how can I help you build a strong resume, hunt down your dream job, and excel wherever you go? I work to provide you with fun, easy ways to flesh out your resume and increase your confidence and capabilities. Let me take you under my wing so we can work together towards your goals.
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