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New York, NY 10003

Posted: 02/20/2020 Industry: Advertising & Marketing, Copy / Content, Digital Marketing Job Number: 9990

Job Description

Currently seeking a Trending Content Writer to join our audience development, video production, and writing teams which drives 1 Billion+ video views monthly to our 63M+ Gen Z/Millenial followers. 

Seeking an expert content writer who knows how to make content go viral and engage our audiences. This role will write evergreen articles and expertly craft headlines to bring in new audiences at scale from social networks - Facebook, Instagram, and Twitter in particular - onto our websites and properties. 

The ideal candidate is data-driven, and expertly knows their way around CrowdTangle, an editorial CMS, Facebook Insights, and real-time traffic dashboards. Creating articles with 10%+ click-through-rate that can engage audiences across platforms is key. 

Source and write multiple evergreen, highly-engaging articles daily that have a high-CTR and are able to attract audience at scale. 
Publish article within the CMS and select and optimize all parts of the story including images, headlines, related videos, and more. 
Collaborate with the editorial team to learn and share best practices on engaging content. 
Work with analytics tools including CrowdTangle, internal traffic analytics, Facebook Insights to analyze content performance. 
Collaborate with social, audience development, and marketing teams on distribution strategies and opportunities for created content. 

Bachelor’ s Degree or equivalent work experience. 
2+ years of relevant work experience in a fast-paced, detail-oriented, and deadline-driven digital publisher. 
Experience pulling and utilizing data to inform editorial decisions. 
Knowledge and passion for trending topics, especially in news, sports, entertainment and finance. 
Ability to work cross? functionally and maintain effective communication across multiple internal teams. 
Process-oriented self-starter with the ability to move a project to completion and possessing a continuous drive toward improvement. 
Experience with content management systems and dashboards. 
Strong G Suite skills.

Job Requirements


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Melissa Gallagher

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