IMPORTANT: - 12-month contract with the HIGH chance to extend or become perm
- 40-hours a week, M-F
- Hybrid: M-Th onsite, Fridays are remote in Orlando
- Pay $26.45/hr (Est. 55k annual salary)
- Benefit Options (Health, Dental, Vision, PTO, 401k - no match) THE ROLE:
The Associate Media Buyer is responsible for the buying and campaign management of Digital Media on Demand Side Platforms and vendor-direct media companies for in domestic markets. Collaborates and supports Media Buyers and Managers on reporting, communication, analysis of media and other assigned responsibilities relating to media.
Responsibilities:
Understand the overall business strategy and the role of media within the business.
Supports buyers and managers in the execution of media campaigns within assigned channel.
Media campaign execution includes: vendor selection, budget management, insertion order issuance and confirmation, campaign set-up and management within media platforms and partners.?
Daily campaign quality assurance and budget monitoring or management.
Coordination of securing and trafficking creative assets for campaigns.
Applies business knowledge to the execution of assigned campaigns.
Strategically develop, manage and execute media campaigns as assigned
Completes weekly campaign activity reports/analysis, reconciles and manages media budgets on a daily/weekly/monthly basis
Develop and maintain optimization timelines and creative asset trackers to ensure campaigns are running efficiently. Troubleshoots any discrepancies or errors and provides recommendations for resolution.
Collaborate with Buyer and Manager to develop trimester and annual plans for review by internal business stakeholders.
Plans include media spend, media partners, media strategies and tactics.
Qualifications:
Bachelor’s degree required inMarketing or related field
1+ years of media planning and buying position. Similar experience or equivalent combination of education and experience. Knowledge of general computer programs and media buying software programs
Ability to write strategic media plans as part of overall marketing plans.
Baseline strategic planning skills with the ability to identify, prioritize and articulate paid media initiatives.
Experience with 3rd party tracking, serving and attribution technologies such as Google Campaign Manager, Display & Video 360, Yahoo Media DSP or similar is a plus.
Basic knowledge of in-platform programmatic buying, audience creation, campaign management and optimization techniques.?
Demonstrates the ability to establish high-levels of trust and credibility.
Excellent verbal, written and presentation skills.
Collaboration with multiple internal and external partners with ability to tailor communication to specific areas of expertise/focus.
Attention to detail and accuracy.
Results oriented and able to effectively prioritize competing demands.
Demonstrates critical thinking and strong problem-solving skills.Navigates effectively through difficult issues, builds required consensus to drive business needs and results
Team oriented – approachable and viewed as a leader.
Use of Microsoft Office Software Suite and media planning tools.
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