Hybrid Ad Sales Research Manager, Sports Portfolio
Onsite in Manhattan, NY Tuesday-Thursday
ektello is partnering with an entertainment leader to find an Ad Sales Research Manager to support their sports portfolio. This is a 6-month contract that includes PTO, paid holidays, medical, and 401k benefit options.
Looking for a Manager on the Insights & Measurement department’s Sports team. This is an opportunity for qualified candidates to lead the development of sales-driven research and analytical solutions for client’s unmatched collection of premier sports properties, including the Summer and Winter Olympics, Sunday Night Football, Super Bowl LX, the FIFA Men’s World Cup, the NBA, college football, Golf (including the U.S. Open, Open Championship and Ryder Cup), and more.
Skills/Responsibilities
• Support the Insights & Measurement team in the creation of detailed analyses, reports, presentations, and marketing/sales materials covering the sports properties
• Utilize both syndicated and custom research tools to effectively position sports and platforms across linear, digital (including Peacock), and social to the advertising community
• Develop property, consumer, and client/category insights to support B2B marketing opportunities
• Research advertisers’ return on advertising in media and sponsorship, communicating insights to internal and external constituents, using campaign results
• Expertise in both Microsoft Excel and PowerPoint
• Strong quantitative skills, including analytical abilities and media-math proficiency
• Adept in cross-platform audience measurement systems (e.g., Nielsen, Adobe Analytics, Lake 5, comScore, Google Analytics, etc.)
• Proficient in consumer data platforms (e.g. YouGov, Simmons, MRI, etc.)
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