Marketing Manager
Hybrid, San Francisco
Contract with extension/conversion potential
1. Experience with the strategic use of Marketing Mix Modeling - "MMM" - from the perspective of an advertiser or practitioner
2. Understanding of the full funnel of media channels and platforms / media agency or advertiser side media team experience,
3. Expertise in Adobe web analytics, Excel, Omnichannel Retail or DTC (direct to consumer)
Familiarity with Marketing Mix Modeling, marketing analytics, Adobe web analytics; Excel expertise
• Collaborate with internal and external marketing partners to leverage performance measurement of our marketing mix
• Guide budget scenario building exercises with media and finance teams to align marketing channel use and optimize to brand goals
• Understanding of diminishing returns and media channels and measurement (e.g. Return on Ad Spend, CAC)
• Translate data into high-impact recommendations and investment decisions across the full suite of paid marketing
There are currently no related jobs. Please sign up for Job Alerts.
Loading...
Login to save this search and get notified of similar positions.
About San Francisco, CA
Ready to take your career to new heights? Explore job opportunities around the bustling city of San Francisco, California. Known for its vibrant tech scene, picturesque views of the Golden Gate Bridge, diverse culinary offerings like the famous clam chowder in sourdough bread bowls at Fisherman's Wharf, and the artistic vibe of the iconic street art at Clarion Alley. Work-life balance flourishes with easy access to outdoor adventures like hiking in Muir Woods, catching a Giants game at Oracle Park, or browsing through the exhibits at the San Francisco Museum of Modern Art. Join us in San Francisco and discover the endless possibilities this innovative and charming city has to offer.
Are you sure you want to apply for this job?
Please take a moment to verify your personal information and resume are up-to-date before you apply.
