Social Media Coordinator, Community Engagement - Consumer Package Goods/Entertainment Client
East Aurora, NY - Part-Time, Hybrid
Scope: 6-month W2 contract with high potential to extend, 30 hours per week and includes options for medical, dental, and vision benefits + PTO
Hourly Rate Range - $28-$30
Our client is looking for a passionate, community-first Social Media Coordinator to join their Global Social Media Team at headquartered in East Aurora, NY. This is a hybrid, part-time role (30 hours/week, Monday–Friday with occasional evening and weekend flexibility) focused on bringing some iconic brands to life across social platforms through authentic fan engagement, content moderation, and community management.
This role is less about content creation and more about connection — you'll be the voice behind our channels, turning fans into loyal customers across a portfolio of a dozen of our client's brands.
What you'll do
Moderate, engage with, and manage communities across YouTube, Meta, TikTok, LinkedIn, and Threads on behalf of Mattel's brand portfolio
Schedule and coordinate content across platforms using Sprinklr
Monitor viral trends, memes, and platform updates to keep the brand(s) culturally relevant and responsive
Support UGC (user-generated content) identification and engagement strategies
Collaborate closely with brand and marketing teams to ensure social activity aligns with campaign priorities
Contribute to a team environment across three concurrent coordinator roles
What you bring
Some experience with social media platforms — professional or hands-on personal experience welcome
Strong creative writing skills and a natural, engaging voice online
Customer service background or transferable skills in community-facing communication
Awareness of social trends, meme culture, and platform-specific nuances
Ability to work independently and collaboratively in a fast-paced team environment
Familiarity with Sprinklr or similar social media management tools is a plus
Ready to embark on a new career adventure in the vibrant town of East Aurora, New York? This picturesque area nestled in Erie County offers not only a charming small-town feel but also a wealth of job opportunities and room for professional growth. Explore job listings in this quaint town known for its historic Roycroft Campus, the delightful Vidler's 5 & 10 store, and the acclaimed East Aurora Theatre. Indulge in the local cuisine at Bar-Bill Tavern famous for their chicken wings or visit the vibrant farmers market for fresh produce. With its close-knit community, stunning parks like Knox Farm State Park, and easy access to Buffalo Bills games at Highmark Stadium, East Aurora is the perfect place to kickstart your career with a touch of local charm.
Are you sure you want to apply for this job?
Please take a moment to verify your personal information and resume are up-to-date before you apply.
